
01 Feb 2022 Trends
Here at Sigma, we are all so excited for the new year and what 2022 has in store. We choose to be optimistic about what’s to come and are pumped for 2022! Pantone’s 2022 colour of the year puts it best:
“Displaying a carefree confidence and a daring curiosity that animates our creative spirit, inquisitive and intriguing PANTONE 17-3938 Very Peri helps us to embrace this altered landscape of possibilities, opening us up to a new vision as we rewrite our lives. Rekindling gratitude for some of the qualities that blue represents complemented by a new perspective that resonates today, PANTONE 17-3938 Very Peri places the future ahead in a new light” (Pantone, 2022).
We LOVE this and look forward to the future. Here are a few of the top four trends we see coming in 2022
Mood Matters
Mental health continues to be a trend and staying on top of our mental health is as important as ever. Incorporating this trend with products that embody mental wellness can help improve the mood of your staff, clients and prospects!
Hybrid Working
A combination of in office and remote working will continue through 2022. As people have set up their home offices during the last couple of years, employees will continue to take advantage of the benefits that come from working in a hybrid environment, so providing branded products that support that lifestyle will be key!
Digital Integration
Technology has really sprung into the forefront of our lives, even more so than pre-pandemic times now that conferences, shows, and meetings are all going virtual! Incorporate digital products and technology into your next promotion to take your items to the next level.
Eco Conscious
While the eco-conscious products started gaining popularity a few years back, we have noticed its prominence and push to the forefront each year in our industry for the past few years. From drinkware to tech and from apparel to bags, eco options are much more available and stylish. These increased product selections made from sustainable materials like bamboo, cork, and recycled cotton and plastics let us know that the eco trend is here to stay and we expect it to continue to be a top seller as clients and recipients value the eco messaging and sustainability behind each item.
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