08 Oct Trick or treat – Why candy rules all year long!
One of the biggest trends right now is anything nostalgia. Items that bring us back to a place in time that we cherished from our childhood. Candy is no exception! In fact, one of our suppliers has created an entire line based on specific time periods that will resonate with the recipients!
Check out this fun 1970’s memory box of candies which would have been popular during that time. These decade nostalgia boxes are a clever way to tie in company anniversaries to each time period. These gift packages are available highlighting the fifties through to the nineties and offer a unique twist and spin on celebrating your company milestone!
Candy is a fun and easy way to tie in clever taglines to boost branding and impress prospective clients with your creativity!
- Gummy Bears- We’re beary happy to serve you!
- Skittles- Results at the end of the rainbow that produce a pot of gold for your business!
- Peaches- We think you’re “peachy”
- Lollipops- Wanted to pop by and thank you for your business!
- Diamond Rings- Let us show you how we’re your diamond in the rough
Taglines can be a fun way to elevate your message and differentiate the item from simply giving away stuff. Recipients appreciate the thoughtful tie in, and intent created by your promotion.
There are literally dozens of colours to choose from which will compliment your brand and communicate a polished brand to prospects.
Many suppliers allow for custom combo packages. For example, mixing Jelly Belly flavours which uniquely tie into your other promotional items and marketing collateral.
Some suppliers even offer totally custom packaging with reasonably low minimums. Check out the samples below where you can send out mailers with custom patterns or key messaging. These options offer amazing ad space. If you’re a non-profit, think of the opportunities to highlight sponsors and partnerships or even sell ad space as a fundraiser.
At the end of the day, candy can be a simple giveaway or used in a strategic way to take your promotional items to the next level. This is why we believe that, while candy is fun around Halloween, candy rules all year long!
Looking for some sweet ideas to promote your brand? Contact your dedicated Sigma team member for details!
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